NAEYC Home > About NAEYC > Week of the Young Child > Generate Publicity

Generate Publicity For WOYC

•Sample Press Release
•Sample Proclamation  

  • Use the Communications Kit to tell the news media and the general public about your Week of the Young Child events.

  • Prepare a calendar of Week of the Young Child events, along with a directory of local services for young children and their families. This can be a self-supporting project if you sell ads within the directory and/or sell the directory to consumers.

  • Work with local stores or restaurants to publicize Week of the Young Child on shopping bags and to-go packaging.

  • Broadcast public service announcements (PSAs) on local radio or television stations. The Communications Kit includes a script you can customize for PSAs in your area.

  • Encourage radio/TV talk show appearances by early childhood experts and community leaders to discuss parenting issues and issues related to the provision of high-quality early childhood programs.

  • Check with local merchants about using space in a street-side display window to publicize your event. Get creative and use children's artwork and other visuals to draw attention to Week of the Young Child.

  • Take advantage of marquee space that restaurants, insurance companies, and other businesses set aside for public announcements.

  • Prepare packets of Week of the Young Child materials that include information on planned events and suggestions for parent-child learning activities for distribution by local organizations and interest groups.

  • Go to the local library and ask to post flyers about Week of the Young Child. Offer to meet with parents to educate them on important issues in early childhood education.